The 7 Mobile Marketing Facts
Taylor Davis | 3/02
scroll down

The 7 Mobile Marketing Facts

Taylor Davis | March 2, 2016 | All

Mobile marketing tends to be a term that most CMO’s disregard when piecing together a new campaign. And most decision makers fit the same mold when they are not aware of the true effectiveness of a mobile phone. The perceived irrelevancy of mobile marketing lies in an uninformed audience. So now it’s time for anyone, who is unaware of mobile marketing’s effectiveness, to get a change of perspective. Here are seven recent and credible stats that prove marketers need to push toward digital more so than ever before:

  1. Cell owners between the ages of 18 and 24 exchange an average of 109.5 messages on a normal day (Pew Research)
  2. Over 81% of American adults text, making it the most common mobile phone activity. (Pew Internet)
  3. Text messages have a 98% open rate while email has only a 20% open rate. (Mobile Marketing Watch)
  4. Businesses will spend 7.4 billion in mobile messaging by 2017. (Source: Juniper Research)
  5. Mobile offers are redeemed 10x more frequently than print offers. (Source:eMarketer)
  6. 90% of consumers who have joined mobile loyalty programs feel like they havegained value from them. (Source: Zoomerang)
  7. Text messages can be 8x more effective at engaging customers. (Source:Cellit)

 

If you’re interested in using Text Messaging for your mobile marketing campaign, feel free to contact us, and we’ll help strategize your next campaign. Whether it’s to generate leads or retain customers, the strategy of the future rests in the notion that to access the phone is to access the customer.

0 0 vote
Article Rating
Subscribe
Notify of
guest
8 Comments
Oldest
Newest Most Voted
Inline Feedbacks
View all comments
Charles
4 years ago

Hi there,
You have a great blog and I would like to say thanks for sharing!

Anjali
2 years ago

This is the right blog for anybody who would like to understand this topic. You certainly put a fresh spin on a topic. Great stuff, just great!

Udit Khanna
2 years ago

great post. thanks for sharing the bunch of knowledge with us.

Products sell
2 years ago

Ah! What a beautiful idea. This is the way our mind desires. We can think a lot of these in our blog as well. Thank you for promoting tips and wonderful inspirations!

juanyelle
2 years ago

great post and you have the best knowledge about mobile marketing. Thanks for sharing this info.

Digital Marketing Course in Delhi

Thank you so much for this amazing content, but I would like to request you that as you have clear knowledge. It would extremely kind of you if you write more on this topic and its sub-topics. I’d be very thankful if you could elaborate a little bit more. Kudos!

Bharat M
1 year ago

Real facts about Mobile Marketing is given in this blog.thanks for sharing.

Anu Anoop
1 year ago

Great stuff!

You are doing great work,
we really love your writing skills.
keep sharing things like these!

Sign Up Now For Updates On New Posts From Our Blog

8
0
Would love your thoughts, please comment.x
()
x